•Why is increased distance in golf an issue worth studying?
Golf is played by more than 50 million people worldwide, of all abilities. Increases in distance may impact how all golfers enjoy the game and where and how they play well into the future. We believe that the entire golf community would benefit from integrated research and thoughtful dialogue to build insights on this important topic, with the goal of better understanding its potential long-term impact.
•How will the USGA and The R&A go about gathering data?
We have used staff, third-party researchers (consultants, academics and contract research firms), and online tools to gather data from across the golf community, including stakeholder perspectives throughout the game of golf.
•Which stakeholders will be involved in this project?
We have sought perspectives from everyone in golf through an extensive stakeholder survey process as well as through interviews, focus groups or meetings with a variety of groups via a third-party researcher. These groups included both elite and recreational players, national associations and federations, course architects, golf equipment manufacturers, golf course managers and owners, and others.
•Since the release of the 2017 Distance Report, other studies have surfaced regarding driving distance in the game. Why?
Since announcing the Distance Insights project, we have received data from a variety of sources in the game. It is important to note that each data set is different in its purpose, methodology and segments represented. We are currently reviewing these data in an effort to more fully understand their applicability to the Distance Insights project.
•Don’t the USGA and The R&A already have significant research on this topic? Why is there a need for another study?
This project is intended to bring together the extensive research on this topic where reliable data is available, as well as the perspectives from the entire golf community, as it also looks at the present and possible future impacts. We also need to expand our perspective and take into consideration many viewpoints from throughout the game worldwide.
•What types of questions does the overall project address?
When looking at the past, present and future of golf and distance, many questions come to mind. Some of those questions include: Does distance play a role in how golfers enjoy playing the game? How have the costs for golfers to play the game evolved over time? Is there a relationship between skill and technology when discussing distance? Have golf courses been affected, by increased distance?
•When will results from the Distance Insights project be completed and when will we know more?
We plan to issue a report in February 2020 when the research, analysis and documentation are complete.
•Do you plan to release the SMS perspectives survey results in their entirety as part of the final Distance Insights report?
Our independent research partner will provide a report that will be available at the conclusion of the study and following delivery of the final report. It is important to note that we have promised and will continue to protect the anonymity of all respondents.